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Despite the ongoing ethical debate over whether artificial intelligence is an ally or foe. The trend seems to be leaning towards embracing its. Utilities and harnessing its capabilities to improve efficiency in everyday life. Although

The Ultimate Product Industry Newsletter

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This year’s edition has been marked by a central theme that dominates the discourse. Of the technology sector, artificial intelligence , whose increasingly sophisticated applications of this technology are shaping a revolutionary future in multiple

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 For Generation X, social media use is less about relieving boredom than for younger generations; The time they spend on social media is more scheduled and deliberate, more personal time without interruptions. More than 66%

Learn 5 ways to be resilient in marketing

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What does it mean to have resilience in marketing? To answer that question, we made the decision to write this content. We are going to first explain how resilience works in companies. And how it

what are the main factors that affect the price

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Before signing a contract with an influencer, you should consider certain points to know if the price offered makes sense. The first aspect that you need to take into account is the platform on which

Do you know how much an influencer costs

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Knowing how much an influencer costs is important. Since the action must be included in an agency’s marketing planning. In this post, we show you what the benefits of this type. Of association are and

How to use interactive storytelling

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The point here is that this amazing tool is user-centric , meaning people can quickly jump to the part of the content that interests them most. Now, Interactive Storytelling opens a new world of possibilities

A boulder with a diameter of meters and

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This is the case with software (Zoom, Gmail) or applications (Airbnb, Uber). In such realities, product marketing means both promoting the product or service itself, as well as the brand. The case of personal brands

In content publishing build a strong

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HOW TO USE DIGITAL MARKETING TOOLS TO INCREASE CUSTOMER ENGAGEMENT AND BUILD LOYALTY Digital marketing tools are an effective way to increase customer engagement and build loyalty. First of all, companies should use email marketing