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This is the case with software (Zoom, Gmail) or applications (Airbnb, Uber). In such realities, product marketing means both promoting the product or service itself, as well as the brand. The case of personal brands

In content publishing build a strong

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HOW TO USE DIGITAL MARKETING TOOLS TO INCREASE CUSTOMER ENGAGEMENT AND BUILD LOYALTY Digital marketing tools are an effective way to increase customer engagement and build loyalty. First of all, companies should use email marketing

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Marketing innovations: examples from the e-commerce industry An intriguing example is the clothing industry. For many brands, their own online store is still the future. Selling clothes on Facebook sounds abstract. For several years, however,

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Powell 365 can help you simplify the adoption of Teams across your organization Let’s talk about teams! Teams is Microsoft’s latest comprehensive online conversation and meeting solution. With the application you can start audio, video

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The text you will find information about: Company reputation – what influences it? Image analysis Online brand reputation management – what can you do? Find the source of the problem Build brand awareness Improve your