A metasearch engine is a type of search engine whose results come from different search engines . In this way, users who search on them will obtain answers that are in different search engines such…
Google Analytics has always been a very powerful tool for businesses, but today Google Analytics 4 (GA4) is taking the world by storm. Here you can learn more about this tool. Google Analytics has always…
Many marketers have been turning to younger, more tech-friendly generations, like Gen Z and Millenials, when assessing data and consumer behavior; yet, beyond the generational gap that creates what some may view as a technological…
Artificial Intelligence has advanced a lot in recent years and so much so that. Today, predictive AI can help your marketing team, even with Facebook advertising , both . When making better decisions and optimizing…
This is the case with software (Zoom, Gmail) or applications (Airbnb, Uber). In such realities, product marketing means both promoting the product or service itself, as well as the brand. The case of personal brands…
HOW TO USE DIGITAL MARKETING TOOLS TO INCREASE CUSTOMER ENGAGEMENT AND BUILD LOYALTY Digital marketing tools are an effective way to increase customer engagement and build loyalty. First of all, companies should use email marketing…
They don't realize that they have their own ready database of leads that they don't have to call "blindly"! In addition to the concept of cold calling or cold mailing, we can also talk about…
We know that a good copywriter understands all this and creates content that not only provides the right information, but also presents the advantages of your product/service - as in the case of the Anwis…
Marketing innovations: examples from the e-commerce industry An intriguing example is the clothing industry. For many brands, their own online store is still the future. Selling clothes on Facebook sounds abstract. For several years, however,…
WHY DO SMES NEd AN INTERNAL COMMUNICATION SOLUTION? March 8th, 2022 by Yvonne Harris Internal communication Small businesses The use of e-mail as an internal means of communication is only a short-term solution. As soon…
Until now, they have been able to implement solutions at their own discretion without restrictions. However, as long as the approval process is fast and streamlind, everyone should be able to support the new policy.…
Powell 365 can help you simplify the adoption of Teams across your organization Let's talk about teams! Teams is Microsoft's latest comprehensive online conversation and meeting solution. With the application you can start audio, video…
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