Update your marketing curriculum with ease 6) Know the market & respond. Flexibility is crucial for ucational institutions according to our experts. There also nes to be foresight and a view to four or five years down the line. not just the current student intake. “You have to be having your finger on the pulse of the market. Otherwise. it’s a huge blind spot. Do the market research to understand not just the prospective student market. but also employers and what their nes are.” says Kendall. The job market moves fast and the demands of the digital world even faster. so businesses are always trying to stay ahead and anticipate the next big thing to ensure they have the talent around to leverage it.
The solution
If you say anything beyond six weeks. it’s probably too late.” The solution? “Be open to partnerships like DMI to fill in the gaps so that your institution doesn’t have to be much more responsive.” Kendall concludes. Higher trends 2023 – Conclusion special data It’s obvious from our experts talking on a recent webinar ‘Higher ucation Trends to Watch Out For in 2023’ that there’s lots of opportunity in 2023 for the sector. The current trends in higher ucation to be aware of and focus on are: The commodification of ucation – the trend has increas over the past 10 years at undergrad and postgrad levels. Students are looking at the product (the program). and the outcome (how they can be position post-graduation). Students want authenticity. personalization.
Use surveys in the classroom
Institutions ne to create one-to-one relationships with students and leverage technology to provide support. Use surveys in the classroom to help understand what values/purposes the students are looking for and to increase engagement. Early career professionals are more digitally round. up-to-date with trends. Have strong points of view BTC Database Eu and contribute to the latest tests and innovations. Marketing employers look for relevant certifications. experience with the latest analytics tools. platform knowlge. and key soft skills. Institutions teach problem-solving skills. but they ne to be able to teach how to apply these skills in the workplace.
